• building your brand


  • Client flexibility


  • moving you forward


  • new ideas


  • modern thinker


Our Work

Our everyday work is presented here, we do what we love. Rebranding, scalable marketing, and advertising programs below.

San Bernardino Airport

San Bernardino Int’l Airport

brand strategy / strategic planning / website design

Long Beach Convention & Visitor’s Bureau

brand strategy / traditional / website design

Our Team

Whatever you make, this is the best place to make it.

Susan Collida
President, CEO Susan Collida is where Nostrum, Inc. began. Starting with a successful Coppertone campaign over thirty years ago, she built a full-service marketing communications agency.
Alison Holpp
Client Services Director Alison Holpp’s client service career spans over two decades at agencies including Havas Worldwide (Euro RSCG), TBWA\Chiat\Day, Strausberg, and Team One. She has managed accounts for boutique, national and global brands and has dedicated time at both small and large agencies.
Susan Chew
Creative Director Susan Chew has produced award-winning advertising and brand design for both local and national clients. Honing her skills in innovative environments such as product design and fast food marketing, Susan doesn’t limit her medium or design to the expected solutions. Instead, she morphs her style into smart work you’ve...

Our Approach

Nostrum, Inc. is fl exible in the needs of the client. Our capabilitiesto immediately incorporate emerging technologies and the abilityto quickly respond with creative solutions is paramount to ourbrand’s ethos.


social marketing

Nostrum believes that social is at the core of every digital effort, so we craft our social programs around three key strategic objectives:

• Drive awareness by establishing a ‘social first’ approach that includes ideating in the most targeted channels and delivering clever, compelling social creative best suited to fit each channel.

• Raise affinity by turning insights gained through metrics and conversation-monitoring into tactics that tap into the themes/topics that resonate best with brand advocates.

• Boost advocacy by inciting conversation – through content – and empowering fans to share brand content in an authentic manner.



Nostrum believes that a brand’s communications, activity, engagement should be guided by a notion that encapsulates the essence of all that a brand is. We call this notion a BrandBeam. It represents all that the brand is at its very core. It identifies and prioritizes brand values and generates the personality of the brand. The BrandBeam calls all communications home.

So while a single brand may have many campaign messages, all communications must ultimately serve the BrandBeam. Doing so results in smart, streamlined campaigns that maximize value and reduce redundancy and waste.

now, let's talk

Some say the art of conversation is dead. We propose, instead, that it might just live someplace else. In an Email or text chat, a blog post or a tweet, a Facebook exchange, etc. Of course, you can always grab your nearest mobile.

for a succinct reply always go with Susan.

for a detailed response chat with Alison

we would love to hear from you (800) 540-7414