This weekend we see Madison Avenue’s biggest day of the year: the Super Bowl. In celebration, here’s a quick roundup of some cool stuff centering around the big day.
The 10 Best Super Bowl Ads of All Time: Mashable has collected what they think are the top ten halftime ads in Super Bowl history. Do you agree? Was one of your favorites left out?
Star Trek into the Super Bowl: Paramount has created a really spectacular transmedia app for its upcoming film, Star Trek into Darkness. The app uses context-aware technology to unlock specific content at specific times, based on what users are watching or listening to. Rewards for using the app include unlocking the teaser trailer for the Super Bowl ad and pre-ordering tickets.
Movie Madness: Even if you’re not into football, you’re probably watching for the ads, and even if you’re not into ads, if you’re into movies, you’re watching to see teasers of some of the hottest movies coming out this year, including Iron Man 3 and Oz the Great and Powerful.
What else are you excited for come game day? Hit the comments and let us know your favorite Super Bowl advertising stories.