Are you polling your followers?

Online polls have been a great tool used by Bloggers going back many years. Of course, comments are a fantastic way to get feedback from your users but polls are unique in that they allow users to get specific feedback on questions they pose. So, if you want to know what your followers think about a particular subject, just ask them. In addition, polls are a simple way for users to engage with your content, making them very popular, thus boosting your engagement website program.

Thanks to WP-Polls and similar WordPress plug-ins, bloggers have been using this tactic for many years. WP-Polls offers some unique features that make it one of the best options for WordPress websites:

 

  • Allows user to select multiple answers
  • The ability to a start and end date
  • Customizable poll templates to select from
  • Access to stats/analytics
  • Tracks and monitors IP addresses (so no one can “cheat” by voting multiple times)

 

Polls have been a useful tool for bloggers for more than a decade and social media platforms took notice. These platforms know that marketers are always looking to boost audience engagement and collect specific user data and integrated audience polls are now a feature on all major social media platforms google play music songs herunterladen.

I will take a look at each of the “Big 3” platforms’ integrated poll tools and explain how you can make the most out of them.

Instagram

IG rolled out their poll integration in 2017 and did so in their most popular feature – IG stories.

Polls are placed in the form of interactive stickers that users can add to a story’s already engaging, visual content. Although you are limited to two responses, it is a great way to obtain feedback on the visual content in a story hugo kostenlos downloaden für pc. There are also many different design options to make these poll stickers visually exciting.

A great way to make the most out of IG polls is to involve your audience in the content of the poll. Users are likely to engage with the content if they feel they played some kind of role in its creation. They are also very likely to engage with future content

I would avoid market research and general topics when using IG polls herunterladen. The Instagram platform lends itself better to fun, visually oriented polls.

 

Facebook

Facebook was quick to follow Instagram in providing polling tools. Unfortunately, you are once again limited to only two responses. However, they offer unique features such as incorporating both images and GIFs into your polls musik von youtube auf itunesen. I strongly suggest users take advantage of these features to make their polls more appealing, they will see a much higher response rate overall.

Facebook does have third-party apps that work with the platform, allowing users to have multiple answers/choices. These more in-depth polls can be an extremely helpful for businesses and marketing research purposes.

 

Twitter

Twitter accounts could always conduct polls in the early days – sort of. Users have long had the ability to track responses to tweets, uses of their hashtags and their re-tweets. However, it wasn’t until 2015, when Twitter first introduced an integrated poll tool, that allowed users to fully take advantage of the benefits of polls.

Twitter tapped into the overall appeal of the platform by making the polls easy to take part in through a simple click. The designers also kept the way that users consume & digest information on Twitter in mind when designing their poll integration. They realized that users take in data quickly by scrolling through small, short tweets that catch their attention. Accordingly, they designed polls that are clean, light on text and provided a way to grab users’ attention visually, through the use of emojis.

Accounts can create appealing, sleek looking polls with up to four responses. The built-in option for multiple answers allows users to ask more detailed and specific questions allowing businesses a simple way to conduct useful market research.

 

Summary

A recent study found that posts with polls/questions are one of the top post types in generating high engagement numbers. This is because polls are simple to set-up and simple to respond to. Users are likely respond and since that response is the answer to a specific question, that info is always helpful

Explore the features of the poll tools for each platform and see which works best for your needs, keeping in mind that each platform has benefits and drawbacks. For example, while polls can have more answers on Twitter, which helps users gather specific data, users cannot include images or video in the voting options. If the visuals are key to the question and visuals are an important part of the data being collected, Instagram might be a better option.

The good news is, if you get a bit creative, you might be able to adapt the same poll to work well on all three of the major platforms – after some tweaks.

As always, keep track of your results and data and incorporate it into future polls. (i.e. which method had the highest engagement rate).

If you are already utilizing polls on your social accounts, let me know which platform works best for you and why.

If you aren’t already taking advantage of this useful tool, start polling your followers, I think you will be surprised at the high engagement numbers and find the feedback very useful.

Digital & Social Advertising Success During a Pandemic

During any economic downturn the first budget that many companies cut is generally the marketing budget 3d konstruktionsprogramme kostenlos downloaden. However, today’s economic downturn due to COVID-19 is a different animal. Unlike a typical recession, this time consumers are still consuming and interacting with brands herunterladen. While it makes sense for certain retail and travel industries to cut their spending, other companies should consider redoing their marketing strategy so that it makes sense in today’s environment gif bilder herunterladen.

With many more people spending time at home consuming digital media, it makes sense for many advertisers to turn to digital and social advertising to drive sales and build their brands whatsapp herunterladen ohne google. It is especially important with traditional consumers who would normally go out to make their purchases are at home and doing their shopping online. Marketers need to direct their campaign to address the needs of consumers especially addressing their concerns as it relates to COVID-19 simulator pc games for free.

Another important point to note is the metrics used to measure the success of campaigns. Traditionally, conversions have been a key metric that marketers have used to measure the success of their digital and social campaigns herunterladen. In today’s environment marketers’ need to focus more on metrics such as brand awareness and engagement.

People have a lot more time on their hands but they are not necessarily making purchases, they are more or less browsing kostenlose musik zum herunterladen. Campaigns, in turn, need to refocus their direction from selling to educating consumers about what makes your business or product different and valuable jokes to.

Consumers are at home, practicing social distancing, and becoming more and more fearful when bombarded with news of the corona virus. Marketers need to focus on how their products and services can make the consumers’ life better leo kostenlos downloaden. If marketers are able to do this, the consumers will remember them long after the current pandemic has ended and they will be there to support those companies when they have the means to do so klöppelbriefe kostenlos herunterladen.

In today’s climate, it is important to be helpful to consumers. It may not be necessary for companies to cut their marketing efforts but to simply adjust the messaging and the goals of their campaigns. Online conversions may have dropped, but reach and engagement has increased with many users commenting, sharing, and reacting to social advertising.

This is the perfect environment for marketers to build brand awareness by showing how their products and services can help consumers during this trying time. Adjusting messaging now may not lead to conversions immediately but it can leave a lasting impression that will lead to conversions down the road.

Facebook’s “hands-off” attitude towards Trump advertising might be backfiring…

Mark Zuckerberg and Facebook have taken a “hands-off” approach to President Trump’s posts and ads They let the posts run as is.

In America we should never block or censor free speech welche netflix titel kann manen. However, we live in precarious times and regardless of where your stand politically or what your feelings on Trump, many of Trump’s posts are dangerous in our current social climate windows 10 verfügbare updates nicht automatisch herunterladen.

Other social platforms, such as Twitter and Snap Chat have toughened their stances on the President’s posts that contain misinformation or promote violence party musik kostenlosen. For example, in May Twitter began fact checking Trump tweets and have even posted an addendum to a tweet that called for military involvement against protesters that the President described as, “THUGS” jabra direct.

Twitter attached a statement to the end of Mr. Trump’s post saying that the tweet violated Twitter rules on glorifying violence. This is something any platform would do on a post that called for violence – including Facebook youtube downloaden kostenlos und einfach.

However, Facebook and Zuckerberg are simply posting the President’s comments as is and it may be backfiring.

As many companies begin social advertising again during the global pandemic how can I download the google play store. The pandemic hurt Facebook’ advertising revenues tremendously and they shouldn’t risk losing out on possible returning advertisers.

Many large companies such as Nike cut their daily Facebook and Instagram ad spending by more than $100,000 daily in June facebook app mac. Smaller companies are just starting to dip their feet into the social ad world again.

Now with Zuckerberg’s comments defending Trump’s freedom of speech in these precarious times, many marketing and advertising agencies are outright refusing to advertise on the Facebook and Instagram platforms as a protest where you can download right skirt. One digital company which relies solely on social advertising cannot, “continue to support a sick system with our funds.

There are many small companies the rely on Facebook and Instagram advertising for their businesses to thrive but they are still moving those dollars to other platforms filme herunterladen amazon pc. Platforms that are taking a “moral stance” in these dangerous times.

Now even some Facebook moderators have joined in on the criticism by penning an open letter to Zuckerberg opposing his policies to the President herunterladen. They claim those policies don’t fall in-line with those for the average Facebook user.

With advertisers spending their dollars cautiously, it might be wise for Zuckerberg to follow the lead of his competitors by adding an addendum to potentially dangerous posts. Even if they are from the President of the United States.

Facebook is considering giving a thumbs down to “likes”

 

Facebook is considering making a significant change to their popular social platform. Beginning today in Australia, the company has begun hiding the number of “likes” appen voor mac.

Instead of seeing “Jane Doe and 20 others” like your post, users in Australia now simply see “Jane Doe and others”. But why the change to the long-standing practice of “counting likes” windows 7 installationsdateien herunterladen?

Facebook is responding to feedback they have received from mental health and well-being experts. The company believes the change will encourage users to interact with posts in more constructive ways gratis browsers downloaden.

Experts believe too many users are focused on the validation they receive from a high number of “likes”. Experts also feel that receiving a relatively low number of “likes” on a particular post can result in feelings of anxiety, loneliness, and even depression in certain Facebook users, according to this article from Observer the CBD oil can help you reducing these symptoms wie kann ich 2 mal die gleiche app herunterladen.

While this may be true, Facebook needs to ask themselves how this change will affect the Facebook platform itself.

For many users, counting the number of “likes” represents validation from their peers kostenlosen mediaplayer herunterladen. A high number can even result in hit of dopamine to the brain which results in pleasure.

Removing the number of “likes” may or may not result in more “constructive interactions” appsen macbook. It may in fact, result in less interactions. By removing the main catalyst for using and interacting with the site, Facebook may find their number of users decrease herunterladen. A number which has been on a steady decline in recent years.

A 2019 study revealed that an estimated 15 million fewer people use Facebook than they did just two years ago excel 2007 for free german. The biggest drop being in the coveted 12-34 age demographic, however the decrease is seen across the board.

This decrease in users can be attributed to Facebook’s social privacy woes and continued breaches of users’ trust, the fact that many consider the site to be overrun by advertisements, and of course the dreaded “fake news” phenomenon herunterladen.

The good news for the company, many of these users are not leaving Facebook completely but instead, flocking to the Facebook owned platform Instagram netto app herunterladen kostenlos. It has become clear that Instagram is the “hip” social media platform of choice for the younger generation of social media users. It is rivaled (just barely) by competitor Snapchat.

The bad news is that they have already begun testing the idea of removing the number of “likes” from Instagram as well in several countries, which has increased the number of people having crisis and anxiety, if you are one of those we recommend you to read this article of Discover about how the CBD can help you reducing the stress caused by this situation.

Facebook may be hoping to inspire more constructive interactions and may have the users’ best interest in mind, but they may be shooting themselves in the proverbial foot – driving users away from the platform, which is already losing users at a record pace.

If they make the same change to Instagram, that platform may no longer be perceived as the “hip” social platform of choice among the younger generations and users may end up flocking to Snapchat or the next innovative social platform to come along.

What are your thoughts? Would making a Facebook and/or Instagram post be as enjoyable of an experience with no “likes” to count?

This writer doesn’t think so. Perhaps Facebook should be more concerned with making changes that protect users’ privacy instead of changing things that actually make using the site a fun, enjoyable experience.

The Power of User Generated Content

In today’s digital age it has become increasingly more important for small business to embrace and utilize UGC – User Generated Content to its fullest extent whatsapp duo herunterladen. User Generated Content is content created about a brand by unpaid contributors (or simply, fans) such as posts, pictures, videos, blog posts, tweets, or comments on social media channels skype for laptop. It differs from traditional ads and promotions in one key way. It is created by real life customers based on actual experiences with the brand. UGC demonstrates how people can use and interact with your products in their everyday lives minecraft download kostenlos pc.

Ad campaigns can list features and benefits of using a particular product but they do not create meaningful connections with the consumer. The easiest and most successful way to create these connections is to utilize UGC – have the users promote your brand for you yugioh devpro herunterladen. 82% of consumers say that UGC is extremely valuable in their purchasing decisions. 48% of consumers say that it is a great way to discover new brands and a whopping 92% trust recommendations from people that they do not know over brand content herunterladen.

Those statistics are significant. People respond to UGC campaigns for several reasons. One big reason is that it puts the customer front and center apps downloaden iphone x. Consumers love to share their experience and build a connection with like-minded people. Customers also trust the authenticity of UGC, which isn’t easy to come by these days, considering the profusion of brands on the internet today download everything that matters. Customer trust is always garnered by promulgating the adage ‘selling is service’, and constantly implementing the points stated on https://www.salesforce.com/blog/2019/01/how-to-create-a-customer-centric-experience.html usenext herunterladen legal. In today’s online world people are skeptical of marketers and are not passively led by commercials and billboards like they once were. They want a say in who and where they purchase from and choose brands that connect with them on a human level – companies that understand them tomtom.com/downloads kostenlos.

Specifically, Millenials react strongly to UGC. In fact, 84% of Millenials claim that user generated content on a business’ website influence their decision to purchase filme von rtl now herunterladen. This is important because Millenials are also the biggest online shoppers spending about $2,000 each year online.

One of the biggest benefits of UGC is that it is quick and keeps up with current trends. You will not have to spend lots of time and money developing an advertising campaign that may be irrelevant by the time it airs. Instead you can embrace and rely on your users to stay in touch and on the top of the minds of your audience.

The power of utilizing UGC is apparent and we will continue to see more of it as customers continue to reject traditional advertising and marketing tactics and crave authenticity.

A Love Letter to Social Media: Denny’s

We’ve focused before on brands doing well on Tumblr, but the last brand we expected to find rocking the social media world was diner chain Denny’s photo editor. When you think of Denny’s, you probably think of white ceramic coffee mugs, Formica tables, and red vinyl booths–decidedly not hip. Nevertheless, thanks to a young, up-and-coming marketer from Gotham Inc., Denny’s is taking Tumblr by storm fack ju göhte download.


Denny’s already had an effective presence on Facebook and YouTube, being named one of the most responsive brands on Facebook, but to break into Tumblr, Gotham Inc., a New York-based firm, hired twenty-something Amber Gordon to take over Denny’s social media strategy kostenlos computerspiele downloaden vollversion. And the move paid off. Gordon’s take on social media, especially where Tumblr is concerned, is to be as authentic as possible. “I was hired to use the social networks as I would my own vlc player android deutsch kostenlos. That’s our strategy, having that diner feel. You’re just happy to be there. We’re trying to show that we’re the same thing, but on social downloaden netflix op ipad. It’s not supposed to be advertising in your face,” Gordon told the Daily Dot herunterladen.
By combining strategically placed .gifs with humorous content, Gordon has created a huge Tumblr following, with users even “shipping” an anthropomorphized Denny’s with another restaurant chain spotify lieder herunterladen geht nicht. What we can learn from Denny’s Tumblr triumphs is that the best strategy for social media is to cut back on strategy and punch up on authenticity. Be current romme downloaden. Be funny. Be real.

2013 Year in Review

As 2013 winds down, let’s take a look at some of the best viral marketing and content of the year.


First, as you may have noticed, Will Ferrell’s Ron Burgundy character was everywhere this year, promoting Anchorman 2 herunterladen. The character did everything from auto ads to interviewing Broncos star Peyton Manning. Whether you love him or hate him, you can’t deny that the Burgundy campaign was effective herunterladen.


Next, Century 21 created a fantastic campaign to sell Walter White’s Albuquerque home in the wake of Breaking Bad’s departure herunterladen. They made a fake Craigslist ad and set up a phone line where a Century representative congratulates the user on their great taste ustream herunterladen.


Finally, Grumpy Cat. That frowny-faced cat is everywhere! What started as a cute internet meme became a lucrative merchandising machine for the cat’s owners, with calendars, t-shirts, and television appearances galore microsoft word kostenlos macen. Who could resist that face?


We hope your 2013 was fantastic and that your 2014 will be even better play for free clash of clans! Happy New Year!

Facebook’s Autoplay Conundrum

Facebook has been making a series of changes to its user experience that all seem to be pointing in one direction: autoplay ads. The move was rumored to be coming in April, but has since been pushed back picturepeople bild herunterladen. It’s looking like it will happen, if it happens at all, in October. This is potentially cause for celebration for advertisers, but for users, it’s cause for annoyance whatsapp profile picture. Animated gifs popping up in your Tumblr feed is one thing, but nobody likes it when a commercial starts playing as soon as you open a page. At best, it’s a minor irritation, and at worst, it’s cause for clicking away from the page windows 7 update manuell herunterladen. That being the case, it will be interesting to see who Facebook aims to please—users, or advertisers.


Speaking as someone with a foot in both camps, I think Facebook would do well to cater to users in this instance libreoffice 5.1 download kostenlos. Pleasing the advertisers is a good goal to have, but the only reason advertisers are so hot to get space on Facebook is its legions of active users. Remember Twitter and its infamous Quickbar wie kann man ein lied von youtube herunterladen? Users hated it, and it was gone in less than a month. Autoplay ads are much more jarring and intrusive, so how will users respond to that? As one exec puts it, autoplay ads are usually used for cheap fishing expeditions, rather than for quality advertising staroffice 9 kostenlos downloaden vollversion. It will be for Facebook to decide what kind of ads they want on their platform.

What do you think? Are autoplay ads worth the user outcry?

Uber-popular video-streaming website Netflix just made a major upgrade to their user experience hoe motorroutes downloaden garmin. After much teasing, Netflix has released its new Profiles feature, which allows up to five people to share a Netflix account, which basically means that you can watch and rate whatever you want without messing up your roommates’ preferences ab herunterladen. Each profile will also have its own Recently Watched list and Instant Queue.


The new feature will be available for subscribers using the following platforms, according to Mashable: “the website, iPad, iPhone, PlayStation 3, Xbox 360, Apple TV and newer Smart TV’s and Blu-Ray players.” By making Profiles accessible from just about any device, Netflix is drastically improving their usability; it will be much easier for users to find what they’re looking for and to stumble across content they might like instead of getting a barrage of untargeted recommendations because somebody’s little sister watched “My Little Pony: Friendship is Magic.”


Check out this video of Eddy Wu, Netflix’s director of product innovation, explaining Profiles and other upgrades, such as Facebook integration 3 ds spiele kostenlos downloaden.

Netflix Profiles

What other upgrades could Netflix make to improve their user experience wo kann man word kostenlos downloaden? Tell us in the comments!

Puma’s Dance Dictionary

This week in great ad campaigns, we have Puma, who have joined forces with a number of famous dancers to create a “new language” comprised entirely of dance moves nero 9 download free full chip. Users can watch tutorials for how to dance certain words and sentences, and then share videos of themselves “saying” things like “Will you be my girlfriend?” and so forth whatsapp pc kostenlosen. Puma went all-out to get dancers and musicians well-known in that world (and its key 16-24 demographic), and it appears to be paying off. Check out this Mashable article for more on the clever campaign steuern luzern herunterladen.

So what can we learn from Puma’s efforts? The key point in this campaign is authenticity. Says Nils Leonard, the creative director behind the whole thing, “Everyone involved with the Puma Dance Dictionary is from those worlds herunterladen. They’re not in advertising; they’re famous in their own right. To make it credible that’s where we have to go, the audience can smell it out otherwise.”

What Not to Do: Amy’s Baking Company

This week’s example of what not to do is so heinous we’ll let it speak for itself mariachi musik kostenlos. What can we learn from this debacle?

  1. Don’t be a jerk. If you’re so far gone even Gordon Ramsay won’t work with you, you shouldn’t be in business in the first place, let alone trying to market yourself zoo tycoon marine mania kostenlos vollversion.

  2. Don’t shout at people. You wouldn’t do it in person, so don’t do it on the internet. Caps lock is not cruise control for cool firefox for free.

  3. If you do something stupid, own up and apologize. Do not do any of the following:

  4. Common sense. Use it.

Instagram for Brands

We’ve covered why your brand should (and sometimes shouldn’t) be on Twitter , Facebook , Tumblr, and more herunterladen. Next, let’s take a look at Instagram. As the Social Media Club points out, “…we’re constantly being bombarded with messages, advertisements, and calls to action here we go offline karten herunterladen. Visual content grabs our short attention span much faster than a well written article or blog posts.” To put it another way, a picture is worth a thousand words, so get snapping free games without internet.

The rise of smartphones makes taking pictures easier than ever, and Instagram makes sharing them a snap (pun intended). You can edit and enhance photos from within the app, and then quickly post to Twitter , Facebook , Tumblr, and even Foursquare herunterladen. In addition to enriching your social media presence with visual content, putting your brand on Instagram has several advantages:

Your users are already there hintergrundbilder pc kostenlos herunterladen. Instagram has somewhere around 90 million users, taking 40 million photos per day.

It makes your brand accessible. You could share everything from photos of the faces behind your brand to happy customers using your product herunterladen. It puts a human face to the online presence.

It’s easy. As mentioned above, it’s a no-brainer to connect with other social media platforms, making it super-simple to create your own great-looking content herunterladen.

It’s measurable. You can monitor how many likes and shares your photos get, or if that’s not enough, there are all kinds of analytics tools that measure how you’re doing on Instagram apps im ausland herunterladen.

It’s fun. Instagram is a chance to show your brand knows how to have a good time, whether by taking pictures of employees being silly, or using editing tricks to make your photos look cooler herunterladen abgeschlossen nur-herunterladen-modus aktiv.

Bottom line: I can’t think of any brand that shouldn’t be on Instagram, except possibly the CIA I can download microsoft word for free. They should probably keep things a little more secret. Your brand, on the other hand…what are you waiting for?

WebsitesAssociations & groupsAgencies

Summary:

We’ve covered why your brand should (and sometimes shouldn’t) be on Twitter, Facebook, Tumblr, and more.

To put it another way, a picture is worth a thousand words, so get snapping.

In addition to enriching your social media presence with visual content, putting your brand on Instagram has several advantages:

Instagram has somewhere around 90 million users, taking 40 million photos per day.

You could share everything from photos of the faces behind your brand to happy customers using your product.

Your brand, on the other hand … what are you waiting for?

Images

The Future of Social: Content

Noted social influencer David Armano wrote a great post predicting what he thinks are going to be big trends in social and digital for 2013 huawei hisuite downloaden. He covers everything from Google Goggles to the growing prevalence of sensors on everyday products, but where Armano is really spot on is in his discussion of what he calls “the Content Economy.” A good example of this is Oreo, whose “Daily Twist” campaign published an eye-catching ad for 100 days to celebrate the cookie’s 100th anniversary gta 1 herunterladen. The campaign raised engagement on the brand’s Facebook page by 110%.

The reason I think this prediction is so spot-on is because of my belief that content is king weihnachts games kostenlos downloaden. As we learned from the Instagram debacle, content monetization efforts can be exceptionally tricky tierstimmenen. Trying to earn money from user-generated content is all well and good, but your users may not like it. The safest bet to get people to use your platform or buy your product is to create great content kinofilme illegal downloaden kostenlos. Make it worth their while to do what you need them to do. Whether it’s providing a daily laugh or major insights, give them something they can’t refuse, and most customers will be happy to support you downloaden samsung werkt niet.

Mike and Ike: When Sweet Turns Sour

Fruit-flavored candy “Mike and Ike” is turning to social media to revive its brand. The eponymous pair is splitting up, publically herunterladen. Packages of the candy will have either “Mike” or “Ike” scribbled out, with handwritten messages from the opposite character blaming his partner for the split mortal enginesen. Mike blames Ike for “spending way too much time on his graffiti art,” while Ike claims Mike is “spending way too much time on his music.” Both packages will point purchasers to the candy’s Facebook page picsart gratis downloaden. The page hosts videos with reactions from celebrities like Lamar Odom. The candy’s parent company, Just Born, is hoping that the social-centric campaign will attract a new generation of candy lovers, and they intend to focus on kids ages 13-17, according to the New York Times automatically download and install windows 10 updates.

The campaign will also have traditional tie-ins, such as billboards with fake sign painters painting over one character’s name, as well as television ads geogebra classic 6 herunterladen. In spite of all this advertising, however, neither Mike nor Ike will actually make an appearance. They’ll just be mentioned by the participants in the videos and commercials, although both characters’ voices will appear in writing on packages, Facebook, and Tumblr herunterladen.

What’s your take on this ambitious campaign? Will the manufactured breakup ring true (and enticing) to young candy-buyers, or will it fall flat herunterladen? Tell us in the comments.

The State of Social Media 2012

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This has been a big year for social media. Facebook bought Instagram. Pinterest hit it big. Facebook went public herunterladen. The Pope joined Twitter. Gangnam Style. Check out an awesome infographic from Mashable below herunterladen.

Five Insights About Facebook Marketing

While combing the Internet for the latest social media news, we ran across this awesome infographic from Dan Zarrella, the Social Media Scientist spider solitaire download kostenlos deutsch. Dan spent a year analyzing Facebook data and came up with the following insights about the best times and subjects for posting to Facebook. Surprisingly, weekends are the best time to post mac osx high sierra herunterladen. Unsurprisingly, sex sells. Take a look at the infographic below, or head over to Dan’s post to get the details

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Facebook’s Crackdown on Cover Photos

Facebook cover photos are disappearing, and Facebook isn’t telling users why. Thanks to this article on Mashable, however, the reason seems to be clear: Facebook is removing cover photos they consider to be “too promotional,” whatever that means herunterladen. Mashable reports that numerous users had their cover photos taken down, whether because it was a film poster (whether it be from The Hobbit or The Good, the Bad, and the Ugly) or because it was a copyrighted image powerpoint kostenlos herunterladen. Now, I can see the reasoning behind taking down copyrighted images, unless they’re used with permission, but taking down photos used to show enthusiasm for a piece of art or a brand gratis storio gamesen? That seems counterproductive, given the way that many brands and their fans use Facebook.

Take Disney, for example. Many of the photos they make available for download by fans are tailor-made for cover photos herunterladen. What’s wrong with that? It’s used with permission for its intended purpose, it makes fans happy, and it makes the site useful to brands, something Facebook obviously wants to do python kara herunterladen. So why nix that practice? I honestly don’t have an answer. Perhaps the site is planning on creating a service to monetize the practice?

What’s your take on Facebook’s cover photo crackdown fl studio vollversion kostenlos downloaden? Are they planning a new brand-focused feature? Are they attempting to avoid lawsuits? Are they just making a mistake? Tell us in the comments.

Customer Engagement: You’re Doing It Right

Bodyform, a UK manufacturer of “feminine products,” gets the prize for best response to customer criticism Free music youtube. The criticism was mostly silly and humorous in nature (read the original Facebook post here), but since it went viral, it was up to Bodyform to respond somehow amazon filme am pc downloaden. Of course, they could have ignored it, but to do so would have missed a major opportunity to snag some press. The company decided to match the original commenter’s humorous tone and came back quickly with this brilliantly funny video explaining the truth behind those ads with all the white jeans and horseback riding herunterladen.

What makes this incident such a great model of customer engagement is that Bodyform matched the silliness and humor beat for beat, while still making their product look good gif herunterladen. We’ve all seen examples of brands trying and failing to be funny, but Bodyform nailed the tone and timing. The moral of the story is to see every customer interaction as an opportunity to bring your fans closer; understand where your customers (or their grossed-out boyfriends) are coming from and meet them there siedler kostenlos downloaden vollversion windows 7. And don’t be afraid to play for the laugh.

Facebook Private Messages Going Public?

Facebook has been dealing with yet another privacy issue this week. Users have reported that old private messages are appearing on their timelines scratch 1 herunterladen. The bug started appearing first on French accounts, but then spread to U.S herunterladen. users as well. What appears to be happening is that messages from before a certain time period are being accidentally published publically. For many users this might be no big deal, but think of all the things you discuss online these days; then think about whether or not you’re comfortable with that material being made public herunterladen. Not so minor, huh?

Facebook’s response so far has been to insist that this isn’t happening, that what users are seeing are simply old wall posts that were always public herunterladen. Basically Facebook is saying that people just don’t remember how Facebook worked back in the day, or we don’t remember what we wrote. However, I have at least two friends who were directly affected by this bug, and I’m inclined to take their word over a company with as many privacy problems as Facebook herunterladen.

Be sure to have a look at your timeline from before 2011 to check and make sure that only the information you WANT is visible.

A Love Letter to Social Media: Threadless

By now, I’m sure you’ve heard of ultra-popular t-shirt site Threadless, the site that crowdsources its designs (and pays its artists real money) groupon voucher. What you haven’t heard is that their social media presence is pretty much perfect. Here’s a short list of what they’re doing and why it works.

—Twitter: The Threadless Twitter account is a one-stop-shop google chrome op laptop. It promotes new designs, design competitions, new products, and general information like convention appearances.

—Facebook: Threadless has an app where you can shop both new and reprinted designs from within the app piktogramme herunterladen. In addition, they also have a very busy page where they post content that doesn’t appear on Twitter herunterladen.

—Tumblr: The clothing company’s Tumblr is where they showcase the art. They show off new designs, and lately they’ve been creating animated gifs of popular designs herunterladen.

—Contests: This is where Threadless really shines, and really puts the social in social media. In addition to their usual process of submitting designs for fan votes, they also hold competitions around specific subjects herunterladen. For instance, right now there is a Toy Story Challenge going on, where artists can submit designs featuring the beloved Pixar film herunterladen. These contests yield more than just fantastic art—they yield limitless customer engagement.

Threadless is, by definition, a social company, but their social media presence is really top notch herunterladen. This is definitely a company to follow.