Daring to be Different – Creating a Brand that Stands Out

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In Marketing and Advertising, Emojis are Everywhere

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Crafting a Stellar YouTube Strategy

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Paris Terrorist Attacks and Social Media’s Response

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Emissions Test Fraud: Volkswagen Deceives Regulators and Consumers, Brand Image Takes a Hit

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‘We believe’ that she is marketable: U.S. women’s soccer star, Carli Lloyd, set to score big with corporate sponsors following World Cup win

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Cinco de Mayo Marketers Cast Their Consumer Net Wide

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The Shorty Awards Honor Best Digital, Social Media Content

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Beware the bot: Coke is unwitting victim of Gawker Twitter prank

Social Media. Either you’re on it, or you’re not (but be honest, you’re probably on it). It comes in multiple forms, too: Facebook, Twitter, Instagram, Pinterest, Vine, et al welche filme kann ich bei netflixen. These online communities are more popular than ever, with features that promise greater freedom and flexibility. The opportunity to experience […]

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Super Bowl Ads: GoDaddy Ruffles Feathers, Uber Scores a Touchdown

It’s a tale of two campaigns – two distinct advertising efforts launched the week before Super Bowl XLIX. Two companies, two campaigns, one thing in common: puppies word vorlage urkunde kostenlos download. And that is where the similarities end because, the two vastly different outcomes that resulted from Uber’s PuppyBowl promotion and GoDaddy’s Super Bowl […]

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